Private Selection Your advantages

Our guest in the focus

At Private Selection Hotels & Tours, the focus is on the guest. "Happy is who makes happy" is the motto under which we support our employees in living and applying their empathy.

Training concept

The hotels of Private Selection Hotels & Tours stand out from the big international hotel industry especially because of their unique feeling proposition UFP. All the member hotels are on the cutting edge of infrastructure and especially of their teams. Hotel executives take part regularly in an empathy workshop to train their staff.


Partner offer

Thanks to our strong partners, we are always able to put together attractive offers for you. These unbeatable offers can be booked exclusively for members of our partners in compliance with the respective specifications:



Rewards progam of Private Selection Hotels & Tours

We reward your loyalty with our bonus program. After every stay in our member hotels you will receive bonus points which you can redeem for attractive rewards or vouchers.

Club 22

Guests who book at least 22 nights in our hotels by 30 September 2019 will become members of "Club 22" on the occasion of our 22nd business year, will receive a voucher for two adults and nights in a new hotel of their choice. (We can only consider guests who have booked at least 22 nights via our call centre - via telephone, e-mail or online).


We will be happy to advise you by telephone (+41 41 368 10 05) or e-mail. Our consulting team is at your service from Monday to Saturday. Whenever possible, we answer every enquiry and reservation within hours - but guaranteed within one working day.

Your opinion is important to us

hanks to your feedback, we can constantly improve our services. We look forward to hearing from you by telephone (+41 41 368 10 05) or e-mail. Thank you for your interest in Private Selection Hotels & Tours.